White-Label OTA Platform by Bigmedia24

Bigmedia24 White-Label is a full technology and operations layer for online travel agencies. Instead of building and maintaining your own complete stack, you run your OTA on top of a proven, continuously evolving platform that covers:

• public-facing websites and booking interfaces
• hotel and travel product presentation
• search, filtering and booking flows
• connection to suppliers, aggregators and partners
• analytics, monitoring and status overviews

Your brand, positioning and commercial model remain yours. Bigmedia24 provides and operates the technology foundation that makes your OTA fast, resilient and scalable.

Operating a modern OTA requires significant investment in:

• front-end web development and UX
• back-end services, integrations and data handling
• security, performance and infrastructure
• continuous feature development and maintenance
• monitoring, incident handling and 24/7 reliability

For many OTAs, this leads to large in-house IT teams, complex project backlogs and high fixed costs. By outsourcing the core platform layer to Bigmedia24, OTAs can:

• reduce internal IT and web operations costs significantly (in many cases by up to around 80% compared to building and maintaining a similar stack completely in-house)
• shift focus to commercial levers: supply, pricing, partnerships, marketing and customer experience
• benefit from an evolving platform that is continuously improved for all users
• reduce risk around key individuals and hard-to-maintain legacy code

The Bigmedia24 white-label OTA platform is built around several core components:

• Website & Front-End Framework
Modern, responsive front ends that can be branded, themed and structured according to your OTA concept, supported by reusable design patterns and UI elements.

• Search & Booking Experience
Search bars, availability widgets, filters, sorting, rate displays and booking flows that feel natural to the end-user and are optimised for conversion.

• Content & Product Presentation
Structured models for hotels and other travel products, including imagery, descriptions, facilities, policies and location information – managed in a consistent way.

• Integration Layer & APIs
Connectivity to suppliers, hotel partners, aggregators or other inventory sources, as well as APIs for your own partners and affiliates where required.

• Monitoring, Status & Analytics
Dashboards and status views that show performance and availability of key components, plus data streams that support BI, reporting and decision-making.

One of the main advantages of outsourcing your OTA technology to Bigmedia24 is that you benefit from a platform that is:

• continuously improved with new features and optimisations
• updated to follow modern UX and performance standards
• regularly reviewed for security, stability and scalability
• informed by learnings from multiple travel and hotel projects

Instead of running one custom system that ages with every year, you operate on top of a living platform that is designed to evolve. Bigmedia24 invests in the technology roadmap – your OTA benefits from those advances without carrying the full development cost alone.

Building and maintaining a full OTA stack in-house means:

• recruiting and retaining specialised developers, architects and DevOps
• handling infrastructure, monitoring and incident response yourself
• managing multiple simultaneous projects and integrations
• carrying the full cost of technical debt and refactoring

With Bigmedia24 White-Label, OTAs can:

• turn a large part of fixed in-house IT expenses into a predictable service model
• benefit from economies of scale across multiple white-label and platform users
• eliminate redundant or overlapping tools and custom solutions
• simplify IT governance, risk and compliance around their digital stack

In many scenarios, this leads to significant long-term cost savings compared to a fully in-house approach, while also reducing operational and technical risk.

Outsourcing technology does not mean losing your identity or control. Bigmedia24 White-Label is designed so that OTAs can:

• fully brand and design their front ends within the framework’s possibilities
• define their own commercial models, content strategy and supply mix
• configure search, filters, messaging and call-to-action patterns
• work with their own partners, affiliates and marketing channels

Where needed, we can support custom modules or adaptations on top of the core platform, always with a view to maintainability and performance.

Running an OTA in-house often depends heavily on a few key people and custom-grown code. Bigmedia24 White-Label reduces that risk by providing:

• a professionally operated platform with defined responsibilities
• architecture and processes built for resilience and recoverability
• transparent monitoring and status information
• structured incident handling and communication routines

Your internal team gains a more stable technical foundation and can focus on business-critical decisions instead of firefighting core infrastructure issues.

Bigmedia24 White-Label is especially relevant if:

• you are an OTA or travel brand with limited IT resources but ambitious growth plans
• your current in-house system is difficult to maintain or extend
• you want to launch new verticals, brands or markets faster
• you want to reduce long-term IT and infrastructure costs and complexity
• you prefer to focus on supply, marketing, partnerships and customer experience

If you are not sure whether white-label is the right approach, we can help you compare it against alternative models in a structured way.

A typical white-label OTA engagement with Bigmedia24 includes:

• Discovery & Strategy
Understanding your current OTA setup, target markets, product mix, unique strengths and future plans.

• Platform Design & Configuration
Defining how your brand, structure, content and partners will be implemented on the Bigmedia24 platform, and which modules and integrations are needed.

• Implementation & Migration
Setting up front ends, booking flows, integrations and data connections. Planning and executing the migration from your existing environment where applicable.

• Launch & Stabilisation
Running soft-launch phases, testing with real users and ensuring that performance, stability and conversion meet agreed expectations.

• Continuous Improvement
Ongoing platform updates, feature rollouts, optimisation and support as your OTA grows and evolves.

To explore whether a white-label OTA platform is suitable for you, open the chat in the bottom-right corner and start your message with “White-Label OTA”. Please share:

• whether you operate an existing OTA or plan to launch one
• your main product focus (for example hotels, packages, specific regions)
• whether you currently maintain your own technology stack or use multiple tools
• your main challenges (speed, cost, scalability, reliability, UX)

We will respond with an initial assessment and suggest a structured workshop or discovery format tailored to your situation.

For legal and formal correspondence, you can reach us at:

Bigmedia24 Dynamics Ltd.
51 Bracken Road
Sandyford, D18 CV48
Dublin, Ireland

Phone (Ireland): +353 1 578 8066
Phone (USA): +1 306 261 9933
Email (legal use): support@bigmedia24.com
Website: https://bigmedia24.com

For operational support, tickets and day-to-day requests, please start via the chat (bottom-right) so we can route your case into the Ticket System and Support Portal where appropriate.