Hotel Website Solutions That Turn Lookers Into Direct Bookers

Modern hotel website design, built for direct bookings – with conversion-optimised layouts, integrated booking engine, SEO-ready content and analytics. Bigmedia24 creates hotel websites that do more than just look good. We combine UX, content, SEO and booking technology so your website becomes your most profitable direct booking channel – not just an online brochure.

Why Modern Hotels Need High-Performing Websites

Your hotel website is more than an online brochure – it is your most important direct sales channel. Guests compare locations, prices, reviews and photos in seconds. If your website is slow, outdated or difficult to use, they will simply book somewhere else or through an OTA that takes a high commission.

Today’s guests don’t just visit your website to check your address. They compare rates, read reviews, look at photos and decide if they trust your hotel enough to book directly. If your hotel website is slow, confusing or looks outdated, most visitors will leave and book you through an OTA instead – or choose a competitor altogether.

A high-performing hotel website combines strong visuals, clear storytelling and conversion-optimised UX with a fast, mobile-first technical foundation. It should make it easy to check availability, see real guest benefits and complete a secure direct booking in just a few clicks.

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What Our Hotel Websites Include

Every hotel website we build is designed for performance, flexibility and direct bookings. Here is what you can expect:

Conversion-Optimised Design & UX

We design every hotel website around your ideal guest journey. Clear navigation, strong visuals and persuasive copy guide visitors from inspiration to booking, while proven UX patterns reduce friction and increase direct conversion.

Integrated Booking Engine & Offers

Your booking engine is fully integrated into the website experience, not hidden on a separate page. We highlight your direct booking benefits, packages and add-ons so guests understand why booking direct is the smartest choice.

SEO-Ready Content Structure

We build your website with a clear information architecture, optimised headings and internal links. This gives search engines – and AI assistants – a clean structure to understand your hotel, rooms, offers and location.

Speed, Performance & Core Web Vitals

Fast-loading pages, compressed images and clean code keep your hotel website performing well on all devices. We optimise for Core Web Vitals so your site feels responsive and delivers a smooth user experience.

Multi-Language & Localised Content

We support multiple languages and localised content so you can speak directly to your key source markets. Clear language switching and consistent translations give international guests confidence to book.

Analytics, Tracking & Reporting

We set up analytics, event tracking and goal measurement so you can see exactly how guests use your website and where your direct bookings come from. This data helps you continuously improve performance over time.

How Our Hotel Website Process Works

We follow a clear, collaborative process so you always know what comes next.

  • Step 1 – Discovery & Strategy

    We analyse your current website, booking data and target markets to define a clear website strategy.
  • Step 2 – UX, Design & Content

    We create wireframes, design concepts and content recommendations focused on storytelling and conversion.
  • Step 3 – Development & Integrations

    Our team builds your website, integrates the booking engine, connects APIs and sets up analytics tracking.
  • Step 4 – Launch, Testing & Ongoing Optimisation

    We launch your new website, run tests on all devices and provide ongoing support and performance reviews.

Our Solutions

Who Our Hotel Website Solutions Are For

Our solutions are designed for hotels and accommodation providers that want their website to be a serious direct booking channel – not just a digital brochure.

Independent Hotels & Boutique Properties

You need a modern website that reflects your unique character and converts visitors into direct guests – without an in-house marketing team. We provide a complete solution with design, content, booking integration and support.

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Small Groups & Serviced Apartments

You manage several properties and need consistent branding, clear navigation between locations and central control over content. We design scalable website structures that grow with your portfolio.

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Hotel Groups, Brands & Tech Partners

You require multi-property setups, API integrations and flexible templates for different brands. We work with your internal teams and partners to create enterprise-ready hotel websites with strong direct booking capabilities.

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Typical Deliverables

  • Fast, secure hosting and CDN support
  • Google Analytics / GA4 and conversion tracking
  • Tag Manager setup for marketing campaigns
  • Structured data and technical SEO configuration
  • API integrations with booking and distribution systems

Technology & Data Behind Our Hotel Websites

Under the hood, we build on a modern WordPress + Bricks stack with lightweight code, clean HTML and best-practice SEO implementation. Your website is hosted on performant infrastructure with caching, image optimisation and security in mind.

We implement structured data (Schema) for hotels, rooms and FAQs so search engines and AI assistants can understand your content and present your hotel more prominently in search and rich results. Analytics and event tracking give you clear insight into what works – and where to improve.

 

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Hotel Website Packages – Transparent, Scalable and Built for Direct Bookings

Every hotel is different. These packages give you a clear starting point and can be customised to your specific needs. All prices are “from” and depend on the scope, number of languages and integrations required.

  • Essential Direct Booking Site
    1,490one-time
    + from €49 / month hosting & support
    • Perfect for independent hotels that need a fast, modern website with a clear direct-booking focus.
    • Custom homepage, rooms page, offers page and contact page
    • Mobile-first design based on your brand colours and imagery
    • Integration of your existing booking engine (widget / CTA buttons)
    • Basic on-page SEO setup (titles, meta descriptions, headings)
    • Photo gallery and highlight section for facilities & location
    • Easy-to-edit CMS access with basic training
  • Bestseller
    Growth SEO & Content Website
    2,990one-time
    + from €79 / month hosting, updates & priority support
    • Ideal for hotels that want to grow organic traffic, promote offers and improve conversion with stronger content and SEO.
    • All features of the Essential package, plus:
    • Additional landing pages for packages, events and special offers
    • Extended SEO setup (keyword-oriented structure, internal links)
    • Blog / news section for travel guides and hotel updates
    • Multilingual setup for up to 2 additional languages
    • Enhanced analytics and conversion tracking (goal funnels)
    • Quarterly performance review call with our team
  • Enterprise Multi-Property & API Website
    5,990one-time
    + from €149 / month hosting, maintenance & SLA support
    • Built for hotel groups, resorts and complex setups that require deep integrations, multiple properties and advanced functionality.
    • All features of the Growth package, plus:
    • Architecture for multiple properties or brands under one platform
    • Advanced booking engine integration (rate plans, promo codes, upsell flows)
    • Deep API integrations with PMS, CRS, CRM or channel manager (where available)
    • Role-based user management for marketing & reservations teams
    • Custom modules such as meeting & events requests, spa booking forms or voucher sales
    • Dedicated project manager and launch support

All packages can be customised to your hotel’s requirements. If you’re not sure which option is right for you, contact us and we’ll create a tailored proposal based on your goals, number of rooms and existing systems.

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Hotel Website – Frequently Asked Questions

Here you’ll find answers to the most common questions hotels ask about our website solutions. If you don’t see your question here, our team will be happy to discuss your project in detail.

For a standard Starter Website, most projects go live within 4–6 weeks once we have all content and images.
Growth and Pro Websites typically take 6–10 weeks, depending on the level of custom design, number of languages and approval rounds.

No. We can integrate your existing booking engine if it supports standard integration methods.
If you don’t have a booking engine or want to upgrade, we’ll help you choose the best solution and integrate it directly into your new website.

Yes. All Bigmedia24 hotel websites are mobile-first, responsive and optimised for fast loading speeds.
We use modern front-end technology, image optimisation and performance best practices to make sure guests can browse and book easily from any device.

Absolutely. Your hotel website is built on an easy-to-use content management system (CMS).
You can edit texts, images, offers and landing pages yourself – without needing a developer. If you prefer, our team can also manage updates for you.

Yes. Every project includes on-page SEO optimisation, technical best practices and SEO-friendly structures.
Our Growth and Pro packages also include more advanced SEO work such as keyword mapping, content recommendations and support for future campaigns.

Yes. We can migrate existing content, images and blog posts from your current website, refine the structure and update everything to match your new design and SEO strategy.
This reduces the workload for your team and ensures a smooth transition.

Let’s turn your website into a direct-booking machine.

Your website is often the first impression guests have of your hotel.
With Bigmedia24, you get more than just a new design – you get a performance-driven, SEO-optimised and booking-focused website that works together with your distribution and marketing strategy.

Whether you’re running a boutique hotel, a resort or a multi-property group, we’ll help you create a digital presence that reflects your brand and converts visitors into paying guests.

  • Modern, mobile-first hotel website design

  • Integrated booking engine & direct-booking tools

  • SEO-optimised structure for Google and AI search

  • Fast loading speeds and cloud-optimised hosting

  • Analytics and conversion tracking built-in

Let's Talk

Share a few details about your hotel, your current website and your booking situation. We’ll prepare a tailored website proposal with clear “from” pricing and realistic timelines.

Schedule a Free Website Strategy Call