Privacy Policy

Last updated: 28/12/2025

Privacy Policy

Bigmedia24 Dynamics Ltd. (“Bigmedia24”, “we”, “us”, “our”) is committed to protecting the privacy of travellers, property owners, partners and visitors who use our websites and services.

This Privacy Policy explains how we collect, use, store and share personal data when you:

– browse our websites and booking portals
– create an account or list a property
– make or manage a booking
– work with us as an OTA, travel brand, affiliate or other partner
– contact us via chat, email or phone

Because laws and business models can change, this Privacy Policy is a living document. Please read it carefully and revisit it from time to time. This Policy does not replace legal advice. We strongly recommend that you seek independent legal counsel for your own compliance needs.

1. Who We Are

The primary controller responsible for processing personal data described in this Privacy Policy is:

Bigmedia24 Dynamics Ltd.
Registered in Ireland with the Companies Registration Office
Company Number: 673777
VAT Number: IE3698062AH

Registered Office Address:
51 Bracken Road
Sandyford, D18 CV48
Dublin, Ireland

Email (general & privacy-related requests):
support@bigmedia24.com

Phone (Ireland): +353 1 578 8066
Phone (USA): +1 306 261 9933

You can also contact us via the chat function on our websites (bottom-right corner). Where required by law, additional controller, joint-controller or processor information may be provided in product-specific terms or within partner contracts.

2. Scope of This Privacy Policy

This Privacy Policy applies to:

– visitors to Bigmedia24-operated websites and booking portals
– B2C customers (travellers / guests) who search for or book accommodation or related services via our platforms
– B2B users such as property owners, property managers, OTAs, travel brands, affiliates and other partners who use our B2B services
– individuals who communicate with us via chat, email, phone or other channels

This Policy does not apply to:

– websites, apps or services that we do not own or control
– processing activities carried out independently by Properties, OTAs, partners or other third parties as separate controllers

Where we act as a processor on behalf of a business customer (for example certain white-label or API scenarios), our processing is additionally governed by the relevant data processing agreement with that customer.

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3. Types of Personal Data We Collect

The categories of personal data we may collect include:

Account & Identification Data:
– name, title, gender (where provided)
– email address, password and login data
– user ID or account ID
– language preferences and communication preferences

Booking & Travel Data:
– booking reference, dates of stay, destination, property and room type
– number of guests, names of fellow travellers
– special requests you choose to share (for example accessibility needs, late arrival)
– information about services booked via our platforms

Contact & Communication Data:
– information you provide via chat, email, contact forms or phone
– support tickets and internal notes about your requests
– feedback, reviews or survey responses you submit

Property & Business Partner Data:
– contact details of property owners, managers and partner representatives
– professional role, company name, invoicing and payout details
– information relating to properties listed on our platforms
– technical and commercial information concerning partner integrations and performance

Payment & Financial Data:
– limited payment card or payment account details (where processed by us or our payment providers)
– billing address, transaction identifiers and payout details for properties and partners
Note: In many cases, sensitive payment data is processed directly by PCI-compliant payment service providers on our behalf and never stored in full by Bigmedia24.

Technical & Usage Data:
– IP address, device identifiers, browser type and operating system
– referral URLs, pages viewed, click paths and session timestamps
– cookie IDs and similar identifiers (see our Cookie Policy)
– log information about use of our websites, APIs and integrations

Marketing & Preference Data:
– your consents and opt-outs for newsletters or marketing
– information about interests or segments derived from your interactions with our services, where permitted by law

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4. How We Collect Personal Data

We collect personal data in several ways:

Directly from you:
– when you create an account or list a property
– when you make, modify or cancel a booking
– when you use our chat, contact forms, email or phone
– when you subscribe to newsletters or marketing updates
– when you participate in surveys, promotions or feedback activities

Indirectly via your use of our services:
– through cookies and similar technologies on our websites and booking portals
– via logs generated by our servers, APIs and integrated systems
– via usage data collected by our analytics and security tools

From third parties:
– from Properties, OTAs, travel brands, affiliates and other partners in connection with bookings and operations
– from payment providers and financial institutions (for example payment status, chargebacks)
– from public sources or third-party data providers where permitted by law (for example to verify business information for B2B partnerships)

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5. Legal Bases for Processing (EU/EEA & UK)

Where data protection law such as the EU General Data Protection Regulation (“GDPR”) or the UK GDPR applies, we rely on one or more of the following legal bases:

Performance of a Contract:
– to process bookings and reservations you make via our platforms
– to provide B2B services to properties, OTAs, affiliates and other partners
– to manage your account, handle support requests and provide our websites and APIs

Legal Obligations:
– to comply with tax, accounting and financial regulations
– to fulfil legal retention duties and respond to lawful requests from public authorities
– to comply with anti-money-laundering, sanctions and fraud-prevention requirements where applicable

Legitimate Interests:
– to operate, secure and improve our websites, platforms and infrastructure
– to prevent abuse, fraud and security incidents
– to conduct business analytics and product development
– to communicate with existing customers and partners about similar services, where permitted by law
When we rely on legitimate interests, we balance our interests against your rights and expectations.

Consent:
– for certain types of cookies and tracking technologies (see our Cookie Policy)
– for specific marketing communications, where consent is required by law
– for particular data uses that go beyond what is necessary for contract performance or legitimate interests

Where we rely on consent, you have the right to withdraw it at any time with effect for the future.

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6. How We Use Personal Data

We use personal data for the following purposes:

Providing Our Websites & Services:
– operating our booking portals, white-label sites and B2B platforms
– enabling searches, availability checks and bookings
– managing user accounts, property profiles and partner integrations

Booking Management & Customer Support:
– processing new bookings, modifications and cancellations
– sending booking confirmations, reminders and service messages
– answering questions and resolving issues via chat, email and phone

B2B Relations & Partner Management:
– onboarding properties, OTAs, affiliates and other partners
– managing contracts, payouts, invoicing and performance reporting
– coordinating technical integrations and joint projects

Security, Fraud Prevention & Compliance:
– monitoring our systems for suspicious activity and misuse
– protecting against unauthorised access, attacks or data loss
– complying with legal obligations and enforcing our terms of use

Analytics, Product Development & Improvement:
– analysing usage patterns to improve usability and performance
– understanding demand, destinations and service preferences
– testing new features, layouts and platform improvements

Marketing & Communication:
– sending information about updates, features or services similar to those you already use, where permitted by law
– delivering newsletters or marketing messages where you have opted in
– measuring and improving the effectiveness of our marketing activities

We do not sell personal data to third parties in the sense of transferring data in exchange for payment purely for third-party marketing purposes.

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7. Cookies & Similar Technologies

We use cookies and similar technologies to:

– remember your preferences and settings
– keep you logged in between pages
– understand how our websites and booking portals are used
– improve performance, security and user experience
– support marketing and analytics, where permitted

Details about the types of cookies we use, their purposes and your choices are provided in our Cookie Policy:

Cookie Policy URL:
/cookie-policy/

Where required by law, we will ask for your consent before setting non-essential cookies or similar technologies. You can withdraw or modify your consent at any time using the tools provided on our sites or by changing your browser settings.

 

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8. How We Share Personal Data

We may share personal data with the following categories of recipients, always on a need-to-know basis and subject to appropriate safeguards:

Properties & Service Providers Involved in Your Booking:
– accommodation providers, property managers and hotel groups
– where relevant, their channel managers, property management systems (PMS) or booking engines

Business Partners:
– OTAs, travel brands, affiliates and distribution partners where a booking or cooperation involves them
– white-label partners operating branded portals on top of Bigmedia24 technology

Service Providers & Processors:
– IT hosting and infrastructure providers
– payment service providers and financial institutions
– analytics, security, communication and customer support tools
These providers act on our instructions and are bound by contractual data protection obligations.

Professional Advisors & Authorities:
– auditors, legal advisors and consultants where needed for legitimate business purposes
– public authorities, regulators, enforcement agencies and courts where we are legally required or have a legitimate interest to disclose data (for example to combat fraud or protect rights).

Corporate Transactions:
– in connection with a merger, acquisition, asset sale, restructuring or similar transaction, where permitted by law and subject to appropriate safeguards.

We do not grant unrestricted access to personal data to any third party and do not allow service providers to use personal data for their own independent marketing purposes without your consent.

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9. International Data Transfers

Bigmedia24 operates in and serves customers and partners from many countries. As a result, personal data may be transferred to and processed in countries outside your country of residence, including countries outside the European Economic Area (EEA) or the United Kingdom.

Where such transfers involve countries that do not provide an adequate level of data protection under applicable law, we take appropriate safeguards, which may include:

– using standard contractual clauses approved by the European Commission or relevant authorities
– ensuring that recipients are subject to binding contractual obligations on data protection and security
– carrying out transfer impact assessments where required

You can contact us using the details in Section 1 for more information about international transfers and the safeguards we apply.

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10. Data Retention

We retain personal data only for as long as necessary for the purposes described in this Privacy Policy, including:

– for the duration of your account or active relationship with us
– for the time needed to process bookings, handle support requests and manage contracts
– for the period required by legal, tax, accounting or regulatory obligations
– for the period necessary to establish, exercise or defend legal claims

Once personal data is no longer required, we will delete it or anonymise it in a secure manner, unless we are legally obliged to keep it for a longer period.

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11. Data Security

We take appropriate technical and organisational measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access.

Measures may include:

– access controls and authentication mechanisms
– encryption in transit and at rest, where appropriate
– network and infrastructure security monitoring
– regular backups and resilience measures
– staff training and confidentiality obligations

No system can be guaranteed to be 100% secure. However, we aim to maintain a level of security appropriate to the risk associated with the processing of personal data.

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12. Your Data Protection Rights

Depending on your place of residence and applicable law (for example under the GDPR in the EEA or UK GDPR), you may have some or all of the following rights:

– Right of access: to obtain confirmation whether we process your personal data and to receive a copy of that data.
– Right to rectification: to request correction of inaccurate or incomplete personal data.
– Right to erasure: to request deletion of personal data in certain circumstances.
– Right to restriction: to request that we restrict processing under specific conditions.
– Right to data portability: to receive personal data you provided to us in a structured, commonly used and machine-readable format, and to transmit it to another controller, where technically feasible.
– Right to object: to object to certain processing, especially where we rely on legitimate interests or direct marketing.
– Right to withdraw consent: where processing is based on your consent, you may withdraw it at any time with effect for the future.

To exercise your rights, please contact us at:

Email:
support@bigmedia24.com

We may need to verify your identity before responding. Applicable law may also impose limitations on these rights. We will respond to your request in accordance with legal requirements.

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13. Children’s Privacy

Our services are not directed at children under the age at which they can lawfully provide their own consent to data processing in their country of residence.

We do not knowingly collect personal data directly from children without appropriate parental or guardian consent where required by law. If you believe that a child has provided personal data to us without such consent, please contact us so that we can take appropriate action.

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14. Automated Decision-Making & Profiling

We do not rely on automated decision-making, including profiling, that produces legal effects concerning you or similarly significantly affects you in a way that would require a specific legal basis under the GDPR.

We may use certain automated tools to help us segment audiences for analytics and marketing purposes, optimise search results or detect fraud and security issues. These activities are subject to safeguards and do not replace human review where required.

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15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

– changes in our services, technology or business operations
– developments in applicable laws and regulations
– feedback from users, partners or authorities

When we make material changes, we will take reasonable steps to inform you, for example by posting a notice on our websites or, where appropriate, by sending a direct communication.

The current version of the Privacy Policy is always available at:

/privacy-policy/

The “Last updated” date at the top of the page indicates when the Policy was most recently revised.

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16. How to Contact Us & Complaints

If you have any questions or concerns about this Privacy Policy or our handling of personal data, you can contact us at:

Email:
support@bigmedia24.com

Postal Address:
Bigmedia24 Dynamics Ltd.
51 Bracken Road
Sandyford, D18 CV48
Dublin, Ireland

You can also reach us via the chat icon in the bottom-right corner of our websites.

If you are located in the European Economic Area or the United Kingdom and believe that we have not handled your personal data in accordance with applicable law, you also have the right to lodge a complaint with your local supervisory authority or with the Irish Data Protection Commission, as our primary supervisory authority in the EU.

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Legal Contact Details

For legal and formal correspondence, you can reach us at:

Bigmedia24 Dynamics Ltd.
51 Bracken Road
Sandyford, D18 CV48
Dublin, Ireland

Phone (Ireland): +353 1 578 8066
Phone (USA): +1 306 261 9933
Email (legal use): support@bigmedia24.com
Website: https://bigmedia24.com

For operational support, tickets and day-to-day requests, please start via the chat (bottom-right) so we can route your case into the Ticket System and Support Portal where appropriate.

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Need to create or follow up on a ticket?

Open the Bigmedia24 chat in the bottom-right corner of the website, start your message with “Ticket” and briefly describe your request. We’ll create or update the ticket for you and guide you through the next steps.

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