Hotel-First Thinking
We design everything from the perspective of the hotel and its guests. Technology, processes and partnerships must fit into real hotel operations and P&L realities – not the other way around.
Our Mission
Helping hotels regain control of their distribution and grow profitable direct bookings. Bigmedia24 was created with a clear mission: to give hotels back the tools, visibility and control they need in a world dominated by large online platforms. We believe that every hotel – from independent boutique properties to multi-property brands – should be able to compete fairly, build strong direct channels and decide for itself how much it relies on OTAs and other intermediaries.
Why Our Mission Matters
Over the past years, many hotels have become heavily dependent on third-party channels to fill their rooms. Commissions increased, guest relationships shifted to intermediaries and technology became fragmented and confusing. At the same time, guests expect seamless digital experiences and honest, transparent communication.
Our mission is to rebalance this situation. We want hotels to have direct access to modern technology, clear strategies and distribution power – without needing the budget or infrastructure of a global chain. When hotels are stronger, guests benefit from more authentic experiences and healthier, more sustainable hospitality businesses.
What We Are Here to Change
We focus our work on a few key changes we want to see in the hotel and travel industry.
• From dependency to control – hotels should decide their own ideal channel mix and not be forced into it by algorithms and opaque rules.
• From fragmented tools to connected ecosystems – systems should work together so teams can focus on guests, not spreadsheets.
• From commission-first to value-first – distribution partners should be chosen based on the value they add, not just on reach.
• From guesswork to data-driven decisions – hotels should be able to see clearly where bookings come from and which initiatives pay off.
• From one-time projects to continuous improvement – digital and distribution setups should evolve with markets and technology, not stay frozen for years.
How We Live Our Mission Day to Day
Our mission is not a slogan on a slide. It guides the way we design products, structure projects and work with hotel teams. Every solution we offer – from websites and booking engines to distribution, SEO, social media, APIs and cloud services – is evaluated against one simple question: does this make it easier for hotels to run a healthy, controllable business?
We spend a lot of time listening to hoteliers, testing real-life booking journeys and analysing data across our BM24 Travel Network and client setups. When we see that something creates unnecessary complexity or doesn’t deliver value, we simplify, adjust or remove it. Our mission gives us permission to focus on what truly moves the needle.
What This Means for You
If you work with Bigmedia24, you work with a partner whose success is tied directly to yours. We measure our impact through your results: more profitable bookings, stronger direct channels, fewer operational headaches and better use of the technology you already have.
Whether you are an independent hotel, a group, an investor or a consultant, our mission gives you a clear promise: we are here to help you build a sustainable, controllable distribution and digital setup – not to push as much software as possible.
How Our Mission Shapes Our Solutions
Because our mission is to strengthen hotels, we avoid building isolated tools or “nice-to-have” features that look impressive but do little for the bottom line. Instead, we focus on a connected set of solutions:
– hotel websites and booking engines that truly convert
– distribution and OTA setups that you can control and measure
– SEO, content and social media that attract the right guests
– API and cloud foundations that keep your tech stack stable and scalable
– training and support that ensure your team can work confidently with everything we put in place.
Ready to Build a Distribution Strategy That Matches Our Mission – and Yours?
Tell us about your hotel, your current distribution setup and what you want to change. We’ll review your situation and show you how Bigmedia24’s mission translates into concrete steps for your property or portfolio.
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Lorem ipsum dolor ist amte, consectetuer adipiscing eilt. Aenean commodo ligula egget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quak felis, ultricies nec, pellentesque eu, pretium quid, sem.
Lorem ipsum dolor ist amte, consectetuer adipiscing eilt. Aenean commodo ligula egget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quak felis, ultricies nec, pellentesque eu, pretium quid, sem.
Lorem ipsum dolor ist amte, consectetuer adipiscing eilt. Aenean commodo ligula egget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quak felis, ultricies nec, pellentesque eu, pretium quid, sem.